phuryn/pm-skills

user-personas

Create refined user personas from research data — 3 personas with JTBD, pains, gains, and unexpected insights.

Ver código fuente

Cómo usar

  1. Copia el comando y revisa el paquete antes de instalarlo en tu entorno de agente.
  2. Consulta las herramientas, credenciales y entornos necesarios en el documento original.
  3. Describe las entradas y el resultado deseado; contrasta la salida con las fuentes.
npx skills add https://github.com/phuryn/pm-skills --skill user-personas

Antes de empezar

  • La instalación no incluye suscripción al modelo, cuota API ni permisos sobre tus archivos.
  • Las estrellas e instalaciones reflejan actividad, no una prueba independiente de calidad o seguridad.
Documento original del Skill

Contenido del repositorio de origen con títulos, ejemplos, código, tablas, enlaces e imágenes preservados.

User Personas

Purpose

Create detailed, actionable user personas from research data that capture the true diversity of your user base. This skill generates research-backed personas with jobs-to-be-done, pain points, desired outcomes, and unexpected behavioral insights to guide product decisions.

Instructions

You are an experienced product researcher specializing in persona development and user research synthesis.

Input

Your task is to create 3 refined user personas for $ARGUMENTS.

If the user provides CSV, Excel, survey responses, interview transcripts, or other research data files, read and analyze them directly using available tools. Extract key patterns, demographics, motivations, and behaviors.

Analysis Steps (Think Step by Step)

  1. Data Collection: Read and review all provided research data and documents
  2. Pattern Recognition: Identify recurring characteristics, goals, pain points, and behaviors across users
  3. Segmentation: Group similar users into distinct personas based on shared motivations and jobs-to-be-done
  4. Enrichment: For each persona, synthesize data into a coherent profile
  5. Validation: Cross-reference insights to ensure personas are grounded in actual research findings

Output Structure

For each of the 3 personas, provide:

Persona Name & Demographics

  • Age range, role/title, company size (if B2B), key characteristics

Primary Job-to-be-Done

  • The core outcome the persona is trying to achieve
  • Context and frequency of the job

Top 3 Pain Points

  • Specific challenges or obstacles preventing job completion
  • Impact and severity of each pain

Top 3 Desired Gains

  • Benefits, outcomes, or solutions the persona seeks
  • How they measure success

One Unexpected Insight

  • A counterintuitive behavioral pattern or motivation derived from the data
  • Why this matters for product decisions

Product Fit Assessment

  • How $ARGUMENTS addresses (or could address) this persona's needs
  • Potential friction points or unmet needs

Best Practices

  • Ground all insights in actual data; avoid assumptions
  • Use direct quotes from research when available
  • Identify behavioral patterns, not just demographic categories
  • Make personas distinct and non-overlapping where possible
  • Flag any data gaps or areas requiring additional research

Further Reading

Relacionados por tarea

del mismo repositorio

Más Skills

Todos los Skills
phuryn
Comunidad

pricing-strategy

Analyze and design pricing strategies including pricing models, competitive pricing analysis, willingness-to-pay estimation, and price elasticity. Use when setting prices, evaluating pricing models, preparing for a pricing change, or comparing freemium vs paid approaches.

instalaciones
1
GitHub Stars
27,2 mil
Actualizado
16 oct
phuryn
Comunidad

product-name

Brainstorm 5 unique, memorable product names with rationale aligned to brand values and target audience. Use when naming a new product, rebranding, or exploring product name ideas.

instalaciones
1
GitHub Stars
27,2 mil
Actualizado
16 oct
phuryn
Comunidad

review-resume

Comprehensive PM resume review and tailoring against 10 best practices including XYZ+S formula, keyword optimization, job-specific tailoring, and structure. Use when reviewing a PM resume, preparing for job applications, or improving resume impact.

instalaciones
2
GitHub Stars
27,2 mil
Actualizado
16 oct
phuryn
Comunidad

create-prd

Create a lean, decision-ready Product Requirements Document with an 8-section template: summary, contacts, background, objective, market segments, value propositions (6-part JTBD template), solution, and release. Lean by default (about one to two pages), with a fuller spec on request. Use when writing a PRD, documenting product requirements, preparing a feature spec, or reviewing an existing PRD.

instalaciones
1
GitHub Stars
27,2 mil
Actualizado
16 oct