Mode d’emploi
- Copiez la commande et examinez le paquet avant de l’installer dans votre environnement agent.
- Consultez le document original pour les outils, identifiants et environnements requis.
- Décrivez les entrées et le livrable souhaité ; comparez la sortie aux sources.
npx skills add https://github.com/apidojo-io/apidojo-skills --skill tracking-brand-sentiment-across-platformsAvant de commencer
- L’installation n’inclut ni abonnement au modèle, ni quota API, ni accès aux fichiers.
- Étoiles et installations reflètent l’activité, pas un test indépendant de qualité ou de sécurité.
Document Skill original
Rendu depuis le dépôt source en conservant titres, exemples, code, tableaux, liens et images.
Tracking Brand Sentiment Across Platforms
Monitors brand sentiment on Twitter, Reddit, and TikTok in parallel, then produces a unified brand health score. Each platform serves a different role: Twitter = real-time news/opinion, Reddit = deep community discussion, TikTok = Gen Z product culture.
Prerequisites
APIFY_TOKENenvironment variable set- Optional: Apify MCP server installed
Inputs
| Parameter | Type | Required | Default | Notes |
|---|---|---|---|---|
searchTerms | array | ✅ | [] | Twitter advanced search queries (e.g. ["#AI lang:en", "from:NASA"]) |
sort | string | Optional | Top | Sort order: Latest, Top, or Latest+Top |
tweetLanguage | string | Optional | — | ISO 639-1 language code (e.g. en) |
maxItems | number | Optional | Unlimited | Maximum tweets to return |
onlyVerifiedUsers | boolean | Optional | false | Only tweets from verified users |
onlyTwitterBlue | boolean | Optional | false | Only Twitter Blue subscribers |
onlyImage | boolean | Optional | false | Only tweets with images |
onlyVideo | boolean | Optional | false | Only tweets with videos |
onlyQuote | boolean | Optional | false | Only quote tweets |
author | string | Optional | — | Filter to a specific author handle |
inReplyTo | string | Optional | — | Tweets replying to a specific handle |
mentioning | string | Optional | — | Tweets mentioning a specific handle |
geotaggedNear | string | Optional | — | Tweets near a location |
withinRadius | string | Optional | — | Radius around geotaggedNear |
geocode | string | Optional | — | Lat/lng + radius string |
placeObjectId | string | Optional | — | Tweets tagged with a place |
minimumRetweets | number | Optional | — | Minimum retweet count |
minimumFavorites | number | Optional | — | Minimum like count |
minimumReplies | number | Optional | — | Minimum reply count |
start | string | Optional | — | Tweets after this date (YYYY-MM-DD) |
end | string | Optional | — | Tweets before this date (YYYY-MM-DD) |
includeSearchTerms | boolean | Optional | false | Add the matched search term to each tweet |
customMapFunction | string | Optional | — | JavaScript function to transform each output object |
Workflow
Progress:
- [ ] Step 1: Run scrapers for all three platforms in parallel
- [ ] Step 2: Classify sentiment per platform
- [ ] Step 3: Calculate cross-platform brand health score
- [ ] Step 4: Identify top themes and alerts
- [ ] Step 5: Deliver unified reportStep 1: Run Three Scrapers
Twitter (If Apify MCP is available):
Tool: apify:run-actor
Actor: "apidojo~tweet-scraper"
Input: {"searchTerms": ["[BRAND_NAME]"], "maxItems": 300, "tweetLanguage": "en"}Reddit:
Tool: apify:run-actor
Actor: "apidojo~tweet-scraper"
Input: {"searches": ["[BRAND_NAME]"], "maxItems": 200, "sort": "new", "time": "month"}TikTok:
Tool: apify:run-actor
Actor: "apidojo~tiktok-scraper"
Input: {"keywords": ["#[brandname]", "#[brandname]review"], "maxItems": 200}REST API fallback — run each sequentially:
bash
# Twitter
curl -X POST "https://api.apify.com/v2/acts/apidojo~tweet-scraper/runs?token=$APIFY_TOKEN" -H "Content-Type: application/json" -d '{"searchTerms": ["[BRAND_NAME]"], "maxItems": 300}'
# Reddit
curl -X POST "https://api.apify.com/v2/acts/apidojo~tweet-scraper/runs?token=$APIFY_TOKEN" -H "Content-Type: application/json" -d '{"searches": ["[BRAND_NAME]"], "maxItems": 200, "sort": "new", "time": "month"}'Step 2: Sentiment Classification
Use the same lexical model for all platforms (positive/negative/neutral indicators from analyzing-twitter-sentiment-for-topic skill). Weight by platform-specific engagement:
- Twitter:
likeCount + replyCount * 3 - Reddit:
upvotes + commentCount * 2 - TikTok:
playCount / 1000 + diggCount
Step 3: Brand Health Score
platform_sentiment[p] = (positive_count[p] - negative_count[p]) / total_count[p] # range: -1 to +1
platform_weight = {twitter: 0.35, reddit: 0.40, tiktok: 0.25} # Reddit = most considered opinion
brand_health_score = sum(platform_sentiment[p] * platform_weight[p] for p in platforms)
brand_health_score = (brand_health_score + 1) / 2 * 100 # normalize to 0-100Score interpretation: 0–40 = Crisis, 40–55 = Concerning, 55–70 = Neutral, 70–85 = Positive, 85–100 = Strong.
Step 4: Edge Cases
- Brand name is a common word (e.g. "Apple"): Add qualifier ("Apple iPhone", "Apple Inc") to search to reduce noise; report disambiguation rate
- One platform dominates volume (e.g. TikTok has 10× Twitter posts): Weight by volume in the composite score
- Rapid sentiment shift (score changes > 20 points): Flag as
ALERT— may indicate PR crisis or viral positive moment - Reddit returns no results: Brand may not be discussed there; set
reddit_weight = 0and redistribute to other platforms
Output Format
# Cross-Platform Brand Sentiment: [BRAND_NAME]
Period: [DATE_RANGE] | Total posts: [N] | Date: [DATE]
## Brand Health Score: [X]/100 — [INTERPRETATION]
## Per-Platform Breakdown
| Platform | Posts | Positive | Negative | Neutral | Score |
|----------|-------|----------|----------|---------|-------|
| Twitter | [N] | [X%] | [X%] | [X%] | [+/-X] |
| Reddit | [N] | [X%] | [X%] | [X%] | [+/-X] |
| TikTok | [N] | [X%] | [X%] | [X%] | [+/-X] |
## Top Negative Themes (Cross-Platform)
1. [Theme] — [N] posts across [platforms]
2. [Theme]
## Top Positive Themes
1. [Theme] — [N] posts
2. [Theme]
## Most Impactful Posts
🔴 Top negative: [platform] | [handle] | [N engagement] | "[excerpt]"
🟢 Top positive: [platform] | [handle] | [N engagement] | "[excerpt]"Troubleshooting
Brand health score conflicts between platforms: This is meaningful signal — discuss in output why platforms diverge (e.g. "Reddit community discusses product quality issues while TikTok shows positive unboxing content"). Sample too small for reliable sentiment (< 50 posts per platform): Widen date range or note low confidence in that platform's score. Brand name not found on a platform: Some brands have no organic TikTok presence — note as gap in output.
Recommended — run_actor.js (handles waiting, output, and file saving automatically):
bash
# Quick answer (prints table to chat)
node scripts/run_actor.js \
--actor "apidojo~tweet-scraper" \
--input '{"param": "value"}'
# Save as CSV
node scripts/run_actor.js \
--actor "apidojo~tweet-scraper" \
--input '{"param": "value"}' \
--output YYYY-MM-DD_results.csv --format csv
# Save as JSON
node scripts/run_actor.js \
--actor "apidojo~tweet-scraper" \
--input '{"param": "value"}' \
--output YYYY-MM-DD_results.json --format jsonAPIFY_TOKENmust be set in environment or.envfile.
