사용 방법
- 설치 명령을 복사하고 자신의 에이전트 환경에 설치하기 전에 소스 패키지를 확인하세요.
- 필요한 도구, 인증 정보, 지원 환경은 원본 문서에서 확인하세요.
- 입력과 원하는 산출물을 설명하고 출처와 결과를 대조하세요.
npx skills add https://github.com/kostja94/marketing-skills --skill backlink-analysis시작 전 확인
- 설치에는 모델 구독, API 한도, 파일 접근 권한이 포함되지 않습니다.
- 별점 수와 설치 수는 활동 지표이며 독립적인 품질·보안 검증이 아닙니다.
원본 Skill 문서
원본 저장소의 제목, 예시, 코드, 표, 링크, 이미지를 유지해 표시합니다.
SEO Off-Page: Backlink Analysis
Guides backlink profile analysis: assessing quality, identifying issues, and planning improvements.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Scope (Off-Page SEO)
- Backlink audit: Analyze profile; toxic links; competitive analysis
- Authority Score: Monitor domain/page authority; referring domains
Initial Assessment
Identify:
- Domain: Site to analyze
- Tool access: SEO tools (e.g. Ahrefs, Semrush) or free alternatives
- Goals: Audit for issues, competitive analysis, or growth planning
Key Metrics
| Metric | Meaning |
|---|---|
| Referring domains | Number of unique sites linking |
| Backlinks | Total number of links |
| Domain Rating (DR) / Domain Authority (DA) | Domain strength score |
| Anchor text distribution | Mix of branded, generic, exact match |
| Link velocity | Rate of new links over time |
Analysis Framework
1. Quality Assessment
- Relevance: Do links come from related niches?
- Authority: Are referring domains trusted?
- Context: Editorial vs. footer/sidebar links?
- Anchor text: Natural or over-optimized?
2. Risk Signals
| Signal | Action |
|---|---|
| Toxic links | Consider disavow (use cautiously) |
| Spammy anchors | Diversify anchor text naturally |
| Link schemes | Remove or disavow |
| Sudden spike | Investigate; may trigger penalty |
3. Competitive Comparison
- Compare backlink profile to competitors
- Identify link gaps (sites linking to competitors but not you)
- Find link opportunities from competitor backlinks
- See competitor-research for full methodology
Disavow File
- Use only when necessary (manual penalty, toxic links)
- Submit via Google Search Console (see google-search-console for Links report and disavow submission)
- Caution: Over-disavowing can harm; use sparingly
- References: Google Disavow
Output Format
- Profile summary: Key metrics, trends
- Quality assessment: Strengths and weaknesses
- Risk signals: Toxic or suspicious links
- Recommendations: Link building priorities, disavow if needed
- Competitive insights: Link gap opportunities
Related Skills
- google-search-console: Links report, disavow file submission
- seo-monitoring: Backlink metrics in full SEO monitoring; quality vs quantity, referral ROI
- link-building: Use analysis to plan link building
- competitor-research: Competitor backlink analysis; link gap methodology
