사용 방법
- 설치 명령을 복사하고 자신의 에이전트 환경에 설치하기 전에 소스 패키지를 확인하세요.
- 필요한 도구, 인증 정보, 지원 환경은 원본 문서에서 확인하세요.
- 입력과 원하는 산출물을 설명하고 출처와 결과를 대조하세요.
npx skills add https://github.com/kostja94/marketing-skills --skill directory-listing-ads시작 전 확인
- 설치에는 모델 구독, API 한도, 파일 접근 권한이 포함되지 않습니다.
- 별점 수와 설치 수는 활동 지표이며 독립적인 품질·보안 검증이 아닙니다.
원본 Skill 문서
원본 저장소의 제목, 예시, 코드, 표, 링크, 이미지를 유지해 표시합니다.
Paid Ads: Directory / Marketplace Listing Ads
Guides paid promotions within directories and marketplaces: Taaft, Shopify App Store, G2, Capterra. Use when you have a listing and want to boost visibility with paid placements. Listing first: Ensure product is submitted—see directory-submission for listing prep and submission workflow.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Platform Overview
| Platform | Ad type | Model | Best for |
|---|---|---|---|
| Taaft | Banners, sponsored listings, campaigns | Paid placements; listing + newsletter + ads + social bundles | AI tools; 80M+ users; 46K+ tools |
| Shopify App Store | Search ads, homepage ads, category ads | CPC; daily budget | Shopify app developers; merchant discovery |
| G2 | Paid Promotions, G2 Clicks | Quarterly or PPC | B2B SaaS; category/competitor pages |
| Capterra | Sponsored listings | PPC | B2B software; 50M+ annual visitors |
Taaft (There's An AI For That)
- Traffic: 80M+ users; 46K+ AI tools; 11K+ categories
- Ad options: Banner ads; sponsored listings at top of pages; marketing campaigns (listing + newsletter + ads + social)
- Listing first: Submit via taaft.com/submit or theresanaiforthat.com; 700–10K+ visitors per listing
- Early launch bonus: Up to $300 PPC credits for launching on Taaft first
- UTM: Use
utm_source=taaft_feat&utm_medium=referralfor PPC ads
Shopify App Store
- Ad types: Search ads (in results when merchants search); homepage ads; category page ads
- Model: Cost-per-click; set daily budget; Shopify auto-generates ad appearance
- Placement: ~60% of installs from search—search ads critical for discovery
- Credit: New eligible app developers receive $100 USD ad credit
- Management: Partner Dashboard—edit budget, device/geo targeting, keywords; monitor CTR, install rate, cost per install
- Limitation: App, placement, plan-based targeting cannot change after creation; stop and create new campaign to change
G2
- Paid Promotions: Quarterly campaigns; ads appear between 2nd and 3rd organic listing on category/competitor pages
- Inventory: 3 products per page; ~1/3 of visitors see ads
- G2 Clicks: PPC option; organic + sponsored placements; no subscription
- Design: Standardized ad design converts ~50% better than custom
Capterra
- Model: PPC; reach software buyers actively comparing solutions
- Audience: 50M+ annual visitors
- Options: Free basic listing; paid advertising for increased visibility
Strategy
- Listing first: Submit to directory before buying ads—see directory-submission
- Test organic: Measure baseline traffic before paid
- Layer paid: Add ads when organic underperforms or for launch push
- UTM: Tag all ad links (
utm_medium=paid,utm_source=taaftorshopifyorg2orcapterra)
Pre-Launch Checklist
- [ ] Product listed in directory (directory-submission)
- [ ] Listing optimized (copy, screenshots, category)
- [ ] Budget aligned with CPC/CPM expectations
- [ ] UTM parameters set for attribution
- [ ] Conversion tracking (GA4, platform analytics)
Related Skills
- directory-submission: Listing prep; submission workflow; platform-specific copy
- paid-ads-strategy: Ad formats by medium; when to use directory ads
- traffic-analysis: UTM for directory ads; attribution
- analytics-tracking: Conversion tracking
