pointdotcom-marketing/marketing-skills

point-brand-guidelines

Apply and review Point's official visual brand system for logos, typography, colors, artwork, photography, and comparison layouts.

Quelltext ansehen

Verwendung

  1. Installationsbefehl kopieren und das Quellpaket vor der Installation in der eigenen Agentenumgebung prüfen.
  2. Benötigte Werkzeuge, Zugangsdaten und Hosts im Original prüfen.
  3. Eingabe und gewünschtes Ergebnis beschreiben und die Ausgabe mit den Quellen abgleichen.
npx skills add https://github.com/pointdotcom-marketing/marketing-skills --skill point-brand-guidelines

Vor dem Start

  • Die Installation umfasst weder Modellabo noch API-Kontingent oder Dateizugriffsrechte.
  • Sterne und Installationen zeigen Aktivität, keine unabhängige Qualitäts- oder Sicherheitsprüfung.
Originales Skill-Dokument

Aus dem Quell-Repository gerendert; Überschriften, Beispiele, Code, Tabellen, Links und Bilder bleiben erhalten.

Point Brand Guidelines

Apply Point's visual identity using visual-guidelines.md, the working source for exact logo, typography, palette, CTA, and layout requirements. Historical mockup claims are not current product facts.

Sources and assets

Identify the medium, dimensions, and supplied assets. Use bundled assets/ first for approved logos and fonts; list files without loading binaries into context. Preserve approved logo artwork, proportions, and filenames.

  • assets/SVG/: scalable digital artwork.
  • assets/PNG/: transparent raster artwork.
  • assets/JPG/: flattened raster artwork.
  • assets/PDF/: print and vector document workflows.
  • assets/Fonts/: supplied ITC Century, Circular Std, and Lora fonts.

Choose the logo variant for its actual background. Padded files include canvas space; otherwise provide the required clear space in the layout. If a required asset is missing, identify the dependency and label any authorized font fallback as temporary.

For illustration selection or creation, read illustration-system.md and illustration-reference-index.md. Distinguish approved reusable artwork from inspection-only references. Original illustrations remain drafts until approved for reuse; logo artwork must come from approved files.

Use point-brand-voice when writing or reviewing marketing copy.

Acceptance criteria

The rendered asset follows the reference's exact logo size and clear space, typefaces and line heights, palette, and CTA treatment. Check legibility and accessibility in the actual composition and at the intended size. Artwork and photography follow the applicable reference direction with documented reuse status. Current approved sources support any product claims.

Source: Point Brand Guide.

Verwandte Aufgaben

aus demselben Repository

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