사용 방법
- 설치 명령을 복사하고 자신의 에이전트 환경에 설치하기 전에 소스 패키지를 확인하세요.
- 필요한 도구, 인증 정보, 지원 환경은 원본 문서에서 확인하세요.
- 입력과 원하는 산출물을 설명하고 출처와 결과를 대조하세요.
npx skills add https://github.com/scrapecreators/social-media-research-skills --skill social-listening-brief시작 전 확인
- 설치에는 모델 구독, API 한도, 파일 접근 권한이 포함되지 않습니다.
- 별점 수와 설치 수는 활동 지표이며 독립적인 품질·보안 검증이 아닙니다.
원본 저장소의 제목, 예시, 코드, 표, 링크, 이미지를 유지해 표시합니다.
Social Listening Brief
Overview
Research what people are saying publicly across social platforms. This is useful for brand monitoring, category research, product feedback, reputation checks, and understanding recent conversations.
When to Use
Use this skill when the user asks:
- what are people saying about X?
- monitor this brand/topic/category
- find complaints or praise about a product
- summarize recent social discussion
- compare sentiment across Reddit, TikTok, YouTube, LinkedIn, Instagram, or Threads
Useful Sources
- Reddit search, subreddit search, posts, comments
- TikTok search top/keyword/hashtag and comments
- YouTube search, transcripts, comments
- Instagram reels search and hashtag search
- LinkedIn post search
- Threads search
- Google search when platform search is not enough
Workflow
- Define topic, aliases, competitor names, and date window.
- Search multiple relevant sources, not every source blindly.
- Keep URLs, dates, platform, engagement metrics, and exact quotes.
- Cluster conversations into themes.
- Separate positive, negative, neutral, and mixed signals.
- Highlight representative examples and action items.
Output Format
# Social Listening Brief: {topic}
## Executive Summary
- Main takeaway:
- Conversation volume: Low/Medium/High
- Sentiment: Positive/Neutral/Negative/Mixed
- Confidence: High/Medium/Low
## Top Themes
| Theme | Sentiment | Evidence | Representative quote/source |
|---|---|---|---|
## Notable Posts
- [source](url) — why it matters
## Risks / Opportunities
- ...
## Recommended Actions
1. ...Common Pitfalls
- Do not pretend this is exhaustive social monitoring. It is public-data research.
- Do not average sentiment across very different communities without caveats.
- Do not use engagement as a proxy for truth.


