scrapecreators/social-media-research-skills

social-listening-brief

Use when the user wants a social listening report about what people are saying about a brand, person, product, topic, category, or niche across public social platforms.

查看源码

使用方法

  1. 复制安装命令,在自己的智能体环境安装前先检查源码包。
  2. 从原始文档核对所需工具、凭据和支持的宿主。
  3. 说明输入材料与期望交付物,并对照来源检查输出。
npx skills add https://github.com/scrapecreators/social-media-research-skills --skill social-listening-brief

开始前需了解

  • 安装不包含模型订阅、API 额度或访问文件的权限。
  • 仓库星数和安装量反映活跃情况,不等于独立质量或安全测试。
仓库原始内容

按源仓库内容呈现,保留标题、案例、代码、表格、链接以及原文引用的演示图片。

Social Listening Brief

Overview

Research what people are saying publicly across social platforms. This is useful for brand monitoring, category research, product feedback, reputation checks, and understanding recent conversations.

When to Use

Use this skill when the user asks:

  • what are people saying about X?
  • monitor this brand/topic/category
  • find complaints or praise about a product
  • summarize recent social discussion
  • compare sentiment across Reddit, TikTok, YouTube, LinkedIn, Instagram, or Threads

Useful Sources

  • Reddit search, subreddit search, posts, comments
  • TikTok search top/keyword/hashtag and comments
  • YouTube search, transcripts, comments
  • Instagram reels search and hashtag search
  • LinkedIn post search
  • Threads search
  • Google search when platform search is not enough

Workflow

  1. Define topic, aliases, competitor names, and date window.
  2. Search multiple relevant sources, not every source blindly.
  3. Keep URLs, dates, platform, engagement metrics, and exact quotes.
  4. Cluster conversations into themes.
  5. Separate positive, negative, neutral, and mixed signals.
  6. Highlight representative examples and action items.

Output Format

markdown
# Social Listening Brief: {topic}

## Executive Summary
- Main takeaway:
- Conversation volume: Low/Medium/High
- Sentiment: Positive/Neutral/Negative/Mixed
- Confidence: High/Medium/Low

## Top Themes
| Theme | Sentiment | Evidence | Representative quote/source |
|---|---|---|---|

## Notable Posts
- [source](url) — why it matters

## Risks / Opportunities
- ...

## Recommended Actions
1. ...

Common Pitfalls

  • Do not pretend this is exhaustive social monitoring. It is public-data research.
  • Do not average sentiment across very different communities without caveats.
  • Do not use engagement as a proxy for truth.

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